The advert features a teenage boy who carries his trusty can of Lynx Africa deodorant through a time tunnel between 1995 and 2020 Along his bizarre journey through time, he … The campaign celebrates 25 years of the much loved Lynx Africa variant and marks the fragrance’s success and almost cult like status in the UK. With its legendary status in the UK, Lynx Africa has been one of the nation’s favourite fragrances for two and a half decades. In other news, Who is Taylor Small? Who is Taylor Small? The Africa variant alone would make the top three in the UK’s biggest male grooming brands. Lynx aims to take Africa fans on a journey back in time to 1995 when the variant was conceived. Products The Lynx Africa 2020 advert features some famous faces, including rapper Aj Tracey and sportsman Anthony Joshua. The campaign celebrates 25 years of the much loved Lynx Africa variant and marks the fragrance’s success and almost cult like status in the UK. At 12:55pm on channel 4. If you’ve got a celebrity story, video or pictures get in touch with the Metro.co.uk entertainment team by emailing us celebtips@metro.co.uk, calling 020 3615 2145 or by visiting our Submit Stuff page – we’d love to hear from you. See more top content at: How is your business during this Covid-19 pandemic? We’ve leveraged this iconic fragrance’s past and redefined its future and look forward to collaborating with the Lynx team for the next 25 years!”. A spokesperson for ASA told Metro.co.uk: ‘We had 155 complaints about the Lynx TV ad featuring a squirrel behaving amorously with a deodorant can. Packaging News is owned by Metropolis International Group Limited, a member of the Metropolis Group; you can view our privacy and cookies policy here. The new limited edition range including body spray, body wash and antiperspirant is now rolling out across stores in the UK market only with a special edition gift set planned for Christmas 2020. Whitepapers Jamie Brooks, senior brand lead, Lynx added: “The limited-edition range that PB Creative has developed is fantastic. The Lynx Africa 2020 advert features some famous faces, including rapper Aj Tracey and sportsman Anthony Joshua. The advert was shown around 15 minutes before the traditional 9pm watershed, when more adult ­content is allowed. 13 May 2020. Viewers quickly took to social media to share their anger at the advert, One parent tweeted: ‘Lynx excuse me but why does your advert for Lynx Africa feature a squirrel doing unspeakable acts to a can of Lynx Africa.’. Another said: ‘OMG the Lynx advert and squirrel at the end think that too far kids watch Britain’s got talent.’, @ITV OMG the lynx advert and squirrel at end think that to far kids watch Britain’s got talent, Errrrr?! Mars teams up with Huhtamaki to use recycled plastic for pet food, Consumer demand for bag-in-box wine surges during pandemic, AR Packaging boosts pharma position with Kroha acquisition, Boots ramps-up ecommerce packaging performance with Quadient, ActiKid launches vegan vitamins containing Blackseed oil, Wilkins works with Marks & Spencer on light-up label, Kabuto Noodles switches to ‘100% recyclable’ Greiner Packaging pots, ACE reports increased recycling rate for beverage cartons. Photos Our campaign and limited-edition packaging range are all about celebrating the role Lynx Africa has played in British culture.”. For the first time, the celebratory packs will also include a snap code which shoppers can scan to enter a virtual reality of the TV advert, giving them the opportunity to immerse themselves within the campaign through virtual reality portals, filters and lenses.

They continued: ‘No decision has been made on whether there are grounds for an investigation.’. @lynx WHY Is there a squirrel humping a can of lynx at the end of your advert!? Did anyone else notice the squirrel at the end of the @lynx advert during @BGT…..bizarre!! Amy Elshenawy, design director, PB Creative, commented: “Our challenge was to create a celebratory limited-edition range design to sit seamlessly within the full Hot Since ’95 25th anniversary communications campaign. Anthony is shown as a bobble head on the dashboard of a car shown in the advert, and he is of course equipped with his famous boxing gloves. Available nationwide, the new limited-edition packaging features key events, figures and cultural moments from 1995 as well as sporting Lynx Africa’s iconic colours of red, green and black. Meet Vermont's first openly transgender representative. ‘The general nature of the complaints is that the ad is offensive, is inappropriately scheduled and is unsuitable for children.’. Have something to tell us about this article? The song in the 2020 Lynx Africa advert is called Boom Shack a Lak by singer Apache Indian. Metal detectors the natural choice for Britain’s thriving food-on-the-go SMEs Best known for its iconic black bodyspray but with a range that includes daily fragrances, body wash, hair care and styling products, Lynx has been a core product in the bathrooms of many young men. The spokesperson went on to explain that the watchdog is currently assessing the complaints. By Tony Corbin MORE : Britain’s Got Talent: Amanda Holden’s golden buzzer act once auditioned for the Spice Girls and Steps, MORE : Britain’s Got Talent magician Sean Heydon who turned back time in audition vows to involve viewers at home in next trick, Pennsylvania’s election count halted in row over letting Team Trump watch, Boris Johnson insists four week lockdown is enough to slow virus spread, Brits returning from Sweden and Germany have to self-isolate from Saturday, Judge dismisses Donald Trump’s election lawsuit in Georgia amid tight race, Dozens of drinkers broken up by police in ‘Covidiot alley’ hours before lockdown, Britain’s Got Talent: Amanda Holden’s golden buzzer act once auditioned for the Spice Girls and Steps, Britain’s Got Talent magician Sean Heydon who turned back time in audition vows to involve viewers at home in next trick. KELLY Brook has shared a racy throwback bikini pic which shows the model posing topless while wearing stiletto heels. Kids are watching. In true Lynx commercial fashion, she is instantly attracted to him.

The new limited-edition range is being released as part of Lynx’s ‘Hot Since ‘95’ campaign incorporating a TV advert and Twitter takeover. Creating a memorable advert is a tricky business and can be seen as an art form by some. The advert begins in 1995 and follows a boy chasing a can of Lynx Africa throughout the years.

| Fortress Technology (Europe) Ltd Lynx/Axe is the biggest male fragrance brand in the world and shares the same ‘house of fragrance’ expertise as some of the leading designer fragrances. The advert is called Hot Since ’95 and has over 150 thousand views on YouTube. Latest Advert Music. You should be ashamed. Palletising possibilities laid out – layer versus robot | Pacepacker Services By using this website you are consenting to the use of cookies. {{#media.focal_point}}.

See more great content at: Company News The ad features plenty of cameos including heavyweight boxing champion Anthony Joshua, grime artist AJ Tracey and English YouTuber Calfreezy. Tatra’s working heroes cans lit up by Ardagh expertise, Lewis Moberly designs pack for Portuguese cheese brand Limiano, Taxi Studio helps Korkunov reach a new sweet spot, Hurricane and WKD make splash with packaging for MIXD cocktails.

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